Matt sells postcards of New York city, but they're not your everyday New York City postcards. As you can see, they catch the eye(s) of potential customers:
You see, he also takes pictures of people and places. Well, they're more like people in places. I don't mean like inside places, but a place being a street or an overall scene if you will. I mean, they're candid shots, but not in the Allen Funtian sense.
But far be it from me to try to describe with words what he does when you can go to his website, and realize that my description of his work is a gross injustice to the actual product.